A hierarchical site organization that groups related content into tightly linked sections.
Silo structure groups content into themed sections with strong internal links within each silo and limited cross-linking between silos. This clarifies topical focus for users and crawlers, strengthening relevance and authority signals. Modern implementations balance silos with user-centric cross-links to avoid isolation.
| Criteria | Recommended | Notes |
|---|---|---|
| Intent Alignment | Map $silo structure to user journeys and topics | Validate with SERP and on-site behavior |
| Consistency | Encode in components and content standards | Use CMS validations and preview QA |
| Measurement | Track internal CTR, sync signals, conversions | Set guardrails to catch regressions |
An SEO silo with guides, tools, and case studies interlinked
Limiting cross-links between unrelated categories
Clarifies topical focus for crawlers
Improves internal link relevance
Supports scalable navigation patterns
Define clear themes and entry points
Ensure silos are discoverable within 2–3 clicks
Add sensible cross-links for UX where relevant
The structure and organization of pages, content, and navigation on a website.
A content model with a central pillar page (hub) linking to focused supporting pages (spokes).
A structured blueprint of topics and subtopics that guides scalable content creation.
Reviewing server logs to understand crawler behavior, status codes, and crawl efficiency.
A permanent redirect that forwards users and bots while consolidating signals.
Links that connect one page of a website to another page on the same domain.
Strategically shaping internal links to prioritize and channel authority to key pages.
RankVectors uses AI-powered semantic analysis to help you implement intelligent internal linking strategies automatically.
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