A redirect pattern where URLs point to each other, preventing resolution.
Redirect loops happen when URL A redirects to B and B redirects back to A (or a cycle), causing requests to fail. Loops harm crawlability, waste server resources, and block users from accessing content. Detecting and fixing loops is critical during migrations and refactors.
| Criteria | Recommended | Notes |
|---|---|---|
| Intent Alignment | Map $redirect loop to user journeys and topics | Validate with SERP and on-site behavior |
| Consistency | Encode in components and content standards | Use CMS validations and preview QA |
| Measurement | Track internal CTR, sync signals, conversions | Set guardrails to catch regressions |
A → B and B → A mistakenly configured in rules
A → B → C → A forming a cycle
Restores access and crawlability
Prevents server load from repeated redirects
Preserves ranking signals
Test redirect maps in staging
Automate checks for loops and chains
Prefer single-hop, canonical targets
The process of indicating the preferred URL among duplicate or similar pages.
Sequences of multiple redirects between URLs that degrade crawl efficiency and UX.
A report indicating which pages are indexed, excluded, or have errors in search engines.
When multiple pages target the same intent, competing with each other in search.
The clickable, visible text in a hyperlink.
A file that instructs search engine crawlers which URLs they can or cannot access.
Links tagged to signal that they should not pass ranking signals to the target page.
RankVectors uses AI-powered semantic analysis to help you implement intelligent internal linking strategies automatically.
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